Creating the “Land of Israel”: Agitprop in the Cause of Nation-Building

Palestine Square | ميدان فلسـطيـن

Zionism’s material and cultural conquest is a manifestation of the axiom long voiced by its partisans: the Arabs may have rights on the land but only Jews have rights to the land. Every movement needs its propaganda and Zionism has been the colonial master of marketing. Certainly the French in Algeria and the British in India never came close to crafting the agitprop that early Zionists so skillfully produced in abundance. While their overbearing power was sufficient to establish dominance,  neither France nor Britain sought to wholly re-imagine their colonial possessions as revived kingdoms linking past and present. Absent tangible power, Zionists had to win an ideological war prior to the ground war. Their propaganda thus had two dual threads: A Biblical narrative suited to the sensibilities of Western patrons of a Jewish “return” to the Holy Land; and, to assuage the minor concern, if any, that Zionism might harm existing indigenous communities…

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